on 30 August, 2011

Assistant Manager at Marketing India, Hygiene Products, BASF India

Karthik Subramanian

Post Grad Institute Indo-German Training Centre (IGTC), Mumbai
Year of Passing 2012
Grad College Datta Meghe, Mumbai
Year of Graduation 2009
Grad Aggregate 70%



  • Current company: BASF
  • Department: Sales Marketing
  • Job Location:Mumbai
  • Past Companies worked for: None
  • On-Campus Recruitment: Yes
  • Pay Package: Not disclosed

Interview Experience:

The interview was a great one. It was relaxing but at the same time it was challenging when I was put in different circumstances and scenarios to bring out my way of thinking. Speaking more about what I like doing helped me to get go calmly with the interview. There was no point in being anxious, which I realised and told myself to go steady and go with the flow. I also realised that a good, healthy and interactive interview depends on which direction or point of interest that you want the interview and the interviewer to be taken to.


Current Job Description:

Assistant Manager Marketing for Hygiene Products in India (including South Asian countries), New Business Development of Sales in India for the hygiene industry, Techno-commerical role supporting customer demand and troubleshooting, Detailed analysis of data for the regional market of Asia Pacific, Only Personnel representing BASF in India for the Hygiene Business, Regional reporting to Hong Kong and Thailand.


Experience at Work:

The experience has been enthralling. It gives me lot of independence in doing my work in my own style. Also it gives me the opportunity to explore and find out new means of doing things. The experience has shown me to take the responsibility on myself and take complete onus as some decision making capacity is also bestowed upon me.


Advice to the juniors:

Try to prove your mettle at your work, not to others but to yourself. Make a name and position for yourself in the organization. Be ready for the challenges thrown at you. Do the things that you like. The biggest satisfaction lies in liking what you do. Do not compromise on the kind of role that you are interested in. And when you get it, don’t let the pay cheque ruin your mind. At the end of the day, that chosen role will bring in success and happiness to you.

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